Company Tea

If you’re in Japan and want to get your hands on an iPhone for cheap, it’s about to get very easy with Mobile Carrier SoftBank’s “iPhone for Everybody” promotion. In fact, users who sign up for a two year contract, will be able to get their very own 8 G iPhone on the house. It’s quite a good deal, as previous to this promotion, an iPhone in the country of Japan would set consumers back over two hundred dollars.

Softbank’s reasoning may be that the iPhone has for the most part failed to take off in Japan, as it lacks some of the citizen’s favorite features, such as a video camera, and the ability to send videos. Also, the Japanese appear to be somewhat loyal to brands produced in their own country.

In addition to the free 8 G iPhone that is available through SoftBank, the company will cut the price of the iPhone’s 16 G model by more than half.

Mars, the maker of the Skittles, launched a revised homepage at Skittles.com that strongly embraces social media. Instead of displaying the generic looking website that describes information about  the product or videos and games associated with the product, Skittles.com features user-created by consumers mostly sourced from other websites. Posted on the site last week was the Skittles article from Wikipedia and posts from Twitter. The Mars company stated this move was designed to better connect with its core teenage audience, which spends plenty of time using social media.